PatientFinder

A Novel Approach to Local Market Sizing  


 
Key Benefits

Identify the markets that offer the greatest opportunity for your branded drug. Identify markets that are underserved and determine if you should increase advertising, work with the local MCO to increase awareness of the disease and benefits of your drug, or align reps to maximize market potential.

  • Point-and-click maps and sorting capabilities allow clients to quickly visualize market opportunity
  • Downloadable to PDF files to provide a summary analysis and full methodology that can be passed along to the sales staff
  • Downloadable into Excel to allow your own analysis 

PatientFinder is an analytics tool that assesses local markets for expansion opportunity by determining the number of insured patients in each territory who have a specific disease but are untreated. It is the only burden of disease database for prevalence and treated rates at the local level—all 317 MSAs and 50 states.
 

  • Analysis of treatment rates against local insurance and Rx benefit coverage to show areas of true expansion potential
  • Only syndicated report with national benchmarks on treatment rates to identify outperforming and undertreated markets
Product Features

  • Disease-specific prevalence numbers for each U.S. state and MSA
  • Examination of treatment rates for the disease population to create % treated and % untreated estimates by state and MSA
  • Unique analysis of the untreated population examined through a filter of Rx benefit coverage
  • End result is an estimate of patients who are untreated but can afford therapy—the true local measure of opportunity for pharma companies 
Contact Us

Click here to contact the team at HealthLeaders-InterStudy for more information.



eNewsletter

Sign up to receive our
bi-weekly Roundup eNewsletter, a summary email of our latest research, products and special offers.



Healthcare Reform Blog

See what our managed market experts have to say, in their own words, about the ongoing developments around healthcare reform. Participate today!



Products and Services

 © 2011-2012    HealthLeaders-InterStudy. All rights reserved.
Vital Biopharmaceutical Insights and Analytics for Experts from Experts
Decision Resources Group brands include: